Q: The Aventr website is powered by Avada. What made you choose WordPress as your platform, and Avada as your theme solution?
Our first web design was hand-coded and pushed to File Transfer Protocol (FTP). Yeah, I know…crazy! This type of web design, although very customizable, takes a lot of work to maintain. When you’re starting a company with a small team and limited resources, you quickly realize your time is the most valuable asset you have.
The best answer for us is WordPress. It makes managing content so much easier and time-efficient. I love that it’s open-source and has a very active community. When I need to quickly add something to the website, there is always an easy plugin that does the job. I could build one myself, but when somebody else has already spent the time needed to test and create a solution that does the same thing, why would you?
Once I found the Content Management System (CMS) I wanted to use, I needed a highly customizable theme. Again, I could have built it all from scratch, but that takes a lot of time and we wanted to focus most of our development on Happster.
Simply put, I had a hard time finding a theme with the flexibility, simplicity, and level of customization I needed – until I found Avada.
Q: Is there a particular feature of Avada that made it stand out to you?
What I love most about Avada is the easy customization options, and the ability to create grids with a visual builder that actually works well! Instead of coding out the entire grid system, I can easily drag and drop elements to accomplish the same goal. The builder itself comes with so many options, whether that’s the quick built-in animations, or the ability to control the responsiveness of our site. Those are huge wins for me!
I’m also a huge fan of customizing my own CSS and building a unique experience. Avada’s theme options are very robust. Most of the options I use are already included, and the ones that aren’t can be tweaked using the custom CSS feature. It saves me a lot of trouble.
I have used many themes throughout my career, and I consider Avada to be the easiest to work with, without the hassle of hacks and workarounds.
Q: The Aventr website showcases an impressive range of high-quality images and video backgrounds – the Aventr timeline is particularly impressive. How does Avada help you showcase your content?
Thank you for the kind words! We put a lot of time into creating a clean design with high-quality images for our site, and I took full advantage of Avada’s built-in components to showcase our content.
Since I do have experience in front-end development, I was able to use Avada’s features to lay the groundwork for the website, then customize them to meet my specific needs. I’d say this theme is great not only for an experienced web designer, but also for a beginner.
Q: Is there anything you’d like to see developed within future versions of Avada?
This is a tough one for me. I think the theme has almost everything a web designer could need to get started. However, since you asked, I think the blog templates could be more robust. I do like the three custom ones built in, but I created a slightly modified version to match my own tastes. The ability to easily select post layouts would be a huge bonus, especially for beginner web designers and bloggers.
We at Aventr really appreciate all you guys do. Keep on going with the great support and theme updates – and make sure you guys are happy while you’re doing it!